CUSTOMERS ARE LOOKING FOR YOU!

Your business is probably looking for more customers – right? Well, consider this: Chances are, potential customers are looking for your products and services right now – on the net using Google -but will they find you? They will if you advertise on Google using Adwords. In fact, if your business is not using Adwords yet […]

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People are talking about you!

Chances are, right now, people are talking about your business online. You can’t stop it, whether you want to or not. You can choose to ignore it or you can choose not to engage. However, that’s really just sticking your head in the sand while your competitors come along and take your customers! Better to […]

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THE MOMENT OF TRUTH!

In a past life, before I became a web developer, I honed my business skills in the hard and fast world of marketing. Marketing is one of the world’s oldest professions and the basics haven’t changed much over time – that is, until now! I recently attended a Google seminar where they talked about some […]

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The Rise and Rise of Mobile…

If I told you there are now 24 million mobile phone subscribers in Australia, you’d probably think I was making it up! After all, we only have 22 million people – so how can that be? It is however, a fact. Australia is one of the few countries that has more mobiles phones than people. It also has […]

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Knowledge-Based Search Engine

The internet never ceases to amaze me and they are coming up with incredible, new things all the time. However, this one really raised my eyebrows. WolframAlpha (funny name huh?) is a new type of search engine. It’s sort of like a cross between Wikipedia and Google – but much smarter. WolframAlpha uses a new […]

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Have you got Internet Inertia?

I got a call the other day from someone who had been recommended by a friend. They wanted me to look at their website and tell them why they weren’t getting more business online. They also said they were spending a considerable amount of money on advertising but only about 5 per cent of their […]

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The Critical 8 Seconds!

It’s widely accepted that the average visitor spends just 8 seconds evaluating your home page before they decide to read on or move on! Here are 8 basic ideas on what to do (and what not to do) to gain maximum impact in that critical 8 seconds. 1. Make sure your pages are quick to […]

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